Maria Cristina Russo

The skilled entrepreneur of extraordinary tenacity and vision has over thirty years of experience in the field of sports marketing, communication, management, and events. She developed successful projects for major sports rightholders and companies. After Andersen and Lavazza , she joined the sport world at ProCom in Monaco and in the USA, covering Formula One and Formula Cart, managing Alessandro Zanardi, and consulting for companies. She managed Alfa Romeo in the European Championship and Benetton in Moto Gp, new business ventures such as the Formula One Golf Open, managing celebrities like Gattuso, Zambrotta, Grosso and Zanetti and advisor for BigMat, EA7/Armani, IP, Ita Airways, TOROC, FIP, Eurobasket, PSSI. She conceived and organized huge television events such as the Interreligious Match for Peace, Bocelli and Zanetti Night, Andrea Bocelli Night, Argentina vs Indonesia Friendly Match.